{"id":304,"date":"2019-06-04T15:53:20","date_gmt":"2019-06-04T19:53:20","guid":{"rendered":"https:\/\/pressbooks.library.ryerson.ca\/iwacc\/?post_type=chapter&#038;p=304"},"modified":"2020-10-06T08:50:26","modified_gmt":"2020-10-06T12:50:26","slug":"activity-5-writing-for-the-web","status":"publish","type":"chapter","link":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/chapter\/activity-5-writing-for-the-web\/","title":{"raw":"Activity 5: Writing for the Web","rendered":"Activity 5: Writing for the Web"},"content":{"raw":"<div class=\"colorBox activity\">\r\n\r\n<img src=\"https:\/\/pressbooks.library.ryerson.ca\/iwacc\/wp-content\/uploads\/sites\/82\/2019\/06\/activity.png\" alt=\"\" class=\"size-full wp-image-200 alignright\" width=\"76\" height=\"80\" \/>For any website intended for use by a <strong>general audience<\/strong><span style=\"font-weight: 400\">, the level of language used should not exceed that which could be understood by a \u201clower-level high school\u201d reader. That is, language you might expect a grade 8 or 9 student, 12- to 15-years-old, to comprehend effectively on first reading. Some content developers may consider reading level an optional requirement, given WCAG 2.1, <strong>SC 3.1.5<\/strong> Reading Level is a Level AAA success criterion. When writing for a general audience, however, it is always a good idea to write using the simplest language possible as a way to reach the broadest audience. Simpler, more readable language is appreciated by even the most educated of readers. And for those with cognitive- or reading-related disabilities, as well as those reading in a second language, simple language is often required to ensure they understand what is being said.<\/span>\r\n<div style=\"margin: 1em 0;padding: 1em;border: 1px solid #ddd;border-left: 10px solid #f66\"><strong>Key Point: <\/strong>Big words and complex language is not a sign of an intelligent writer. Writing with the simplest language possible, while getting the same message across, is a sign of a skilled writer.<\/div>\r\n<h2><span style=\"font-weight: 400\">Activity<\/span><\/h2>\r\n<span style=\"font-weight: 400\">In this activity, you will be evaluating the reading level required to effectively understand a paragraph of text. You\u2019ll then revise the text to make it comply with the WCAG Reading Level requirement. <\/span>\r\n\r\n<span style=\"font-weight: 400\">This may involve:<\/span>\r\n<ul>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Replacing less common words with more frequently used equivalents<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Replacing longer, multi-syllabic words with shorter words or phrases<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Reducing the length of sentences<\/span><\/li>\r\n \t<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Rewriting passive to active voice<\/span><\/li>\r\n<\/ul>\r\n<span style=\"font-weight: 400\">There are many tools available on the Web for analyzing readability. Often these tools will combine a variety of tests to come up with a general grade-level score. Look for the general grade-level statistic when using these tools to complete this assignment. You may use the tools listed below.<\/span>\r\n<h3><span style=\"font-weight: 400\">Readability Tools<\/span><\/h3>\r\n<ul>\r\n \t<li><a href=\"https:\/\/www.webfx.com\/tools\/read-able\/\"><span style=\"font-weight: 400\">WebFX Readability Test Tool<\/span><\/a><\/li>\r\n \t<li><a href=\"https:\/\/www.online-utility.org\/english\/readability_test_and_improve.jsp\"><span style=\"font-weight: 400\">Test Document Readability<\/span><\/a><\/li>\r\n \t<li><span style=\"font-weight: 400\"><a href=\"https:\/\/datayze.com\/passive-voice-detector.php\">Passive Voice Detector<\/a> (also explore the other datayze writing tools)<\/span><\/li>\r\n<\/ul>\r\n<h3><span style=\"font-weight: 400\">Requirements<\/span><\/h3>\r\n<span style=\"font-weight: 400\">Rewrite the sample text so it can be understood by a lower-level high school student (grade 9 or less, or 15 years of age or younger) using the tools above. <\/span>\r\n\r\n<span style=\"font-weight: 400\">The sample paragraph below that you will rewrite was awarded a Golden Bull Award in 2003, recognizing the worst examples of written type. This was a response to a customer who had asked \u201cDo you still carry blank CDs?\u201d The obvious answer might simply be \u201cNo.\u201d For the purposes of this exercise, however, your task is to deliver the same message, explaining why blank CDs are no longer carried in a more readable, understandable way that meets the reading-level requirement of WCAG<strong> SC 3.1.5<\/strong>.<\/span>\r\n\r\n<span style=\"font-weight: 400\">---<\/span>\r\n\r\n<i><span style=\"font-weight: 400\">\u201cWe are currently in the process of consolidating our product range to ensure that the products that we stock are indicative of our brand aspirations. As part of our range consolidation we have also decided to revisit our supplier list and employ a more intelligent system for stock acquisition. As a result of the above certain product lines are now unavailable through jungle.com, whilst potentially remaining available from more mainstream suppliers.\u201d<\/span><\/i>\r\n\r\n<a href=\"http:\/\/www.plainenglish.co.uk\/campaigning\/awards\/2001-2010-awards\/2003-awards\/810-golden-bull-awards-2003.html\">Source: Plain English Campaign<\/a>\r\n\r\n---\r\n\r\n<strong>Note:<\/strong><span style=\"font-weight: 400\"> If you are reading here as part of a course, we suggest using the <\/span><span style=\"font-weight: 400\">WebFX Readability Test Tool to test the reading level of your rewritten text. <\/span>\r\n\r\n<\/div>","rendered":"<div class=\"colorBox activity\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pressbooks.library.ryerson.ca\/iwacc\/wp-content\/uploads\/sites\/82\/2019\/06\/activity.png\" alt=\"\" class=\"size-full wp-image-200 alignright\" width=\"76\" height=\"80\" \/>For any website intended for use by a <strong>general audience<\/strong><span style=\"font-weight: 400\">, the level of language used should not exceed that which could be understood by a \u201clower-level high school\u201d reader. That is, language you might expect a grade 8 or 9 student, 12- to 15-years-old, to comprehend effectively on first reading. Some content developers may consider reading level an optional requirement, given WCAG 2.1, <strong>SC 3.1.5<\/strong> Reading Level is a Level AAA success criterion. When writing for a general audience, however, it is always a good idea to write using the simplest language possible as a way to reach the broadest audience. Simpler, more readable language is appreciated by even the most educated of readers. And for those with cognitive- or reading-related disabilities, as well as those reading in a second language, simple language is often required to ensure they understand what is being said.<\/span><\/p>\n<div style=\"margin: 1em 0;padding: 1em;border: 1px solid #ddd;border-left: 10px solid #f66\"><strong>Key Point: <\/strong>Big words and complex language is not a sign of an intelligent writer. Writing with the simplest language possible, while getting the same message across, is a sign of a skilled writer.<\/div>\n<h2><span style=\"font-weight: 400\">Activity<\/span><\/h2>\n<p><span style=\"font-weight: 400\">In this activity, you will be evaluating the reading level required to effectively understand a paragraph of text. You\u2019ll then revise the text to make it comply with the WCAG Reading Level requirement. <\/span><\/p>\n<p><span style=\"font-weight: 400\">This may involve:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Replacing less common words with more frequently used equivalents<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Replacing longer, multi-syllabic words with shorter words or phrases<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Reducing the length of sentences<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Rewriting passive to active voice<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">There are many tools available on the Web for analyzing readability. Often these tools will combine a variety of tests to come up with a general grade-level score. Look for the general grade-level statistic when using these tools to complete this assignment. You may use the tools listed below.<\/span><\/p>\n<h3><span style=\"font-weight: 400\">Readability Tools<\/span><\/h3>\n<ul>\n<li><a href=\"https:\/\/www.webfx.com\/tools\/read-able\/\"><span style=\"font-weight: 400\">WebFX Readability Test Tool<\/span><\/a><\/li>\n<li><a href=\"https:\/\/www.online-utility.org\/english\/readability_test_and_improve.jsp\"><span style=\"font-weight: 400\">Test Document Readability<\/span><\/a><\/li>\n<li><span style=\"font-weight: 400\"><a href=\"https:\/\/datayze.com\/passive-voice-detector.php\">Passive Voice Detector<\/a> (also explore the other datayze writing tools)<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400\">Requirements<\/span><\/h3>\n<p><span style=\"font-weight: 400\">Rewrite the sample text so it can be understood by a lower-level high school student (grade 9 or less, or 15 years of age or younger) using the tools above. <\/span><\/p>\n<p><span style=\"font-weight: 400\">The sample paragraph below that you will rewrite was awarded a Golden Bull Award in 2003, recognizing the worst examples of written type. This was a response to a customer who had asked \u201cDo you still carry blank CDs?\u201d The obvious answer might simply be \u201cNo.\u201d For the purposes of this exercise, however, your task is to deliver the same message, explaining why blank CDs are no longer carried in a more readable, understandable way that meets the reading-level requirement of WCAG<strong> SC 3.1.5<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400\">&#8212;<\/span><\/p>\n<p><i><span style=\"font-weight: 400\">\u201cWe are currently in the process of consolidating our product range to ensure that the products that we stock are indicative of our brand aspirations. As part of our range consolidation we have also decided to revisit our supplier list and employ a more intelligent system for stock acquisition. As a result of the above certain product lines are now unavailable through jungle.com, whilst potentially remaining available from more mainstream suppliers.\u201d<\/span><\/i><\/p>\n<p><a href=\"http:\/\/www.plainenglish.co.uk\/campaigning\/awards\/2001-2010-awards\/2003-awards\/810-golden-bull-awards-2003.html\">Source: Plain English Campaign<\/a><\/p>\n<p>&#8212;<\/p>\n<p><strong>Note:<\/strong><span style=\"font-weight: 400\"> If you are reading here as part of a course, we suggest using the <\/span><span style=\"font-weight: 400\">WebFX Readability Test Tool to test the reading level of your rewritten text. <\/span><\/p>\n<\/div>\n","protected":false},"author":100,"menu_order":8,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-304","chapter","type-chapter","status-publish","hentry"],"part":32,"_links":{"self":[{"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/pressbooks\/v2\/chapters\/304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/wp\/v2\/users\/100"}],"version-history":[{"count":9,"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/pressbooks\/v2\/chapters\/304\/revisions"}],"predecessor-version":[{"id":1341,"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/pressbooks\/v2\/chapters\/304\/revisions\/1341"}],"part":[{"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/pressbooks\/v2\/parts\/32"}],"metadata":[{"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/pressbooks\/v2\/chapters\/304\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/wp\/v2\/media?parent=304"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/pressbooks\/v2\/chapter-type?post=304"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/wp\/v2\/contributor?post=304"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/pressbooks.library.torontomu.ca\/iwacc\/wp-json\/wp\/v2\/license?post=304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}