4. Creating Digital Accessibility Culture

Creating Digital Accessibility Culture: Takeaways

In this unit, you learned that:

  • Accessibility auditing is an important step. Choosing a reputable service involves careful consideration focusing on key reputability factors.
  • Two approaches to accessible websites are retrofitting and starting over. The correct approach for your situation will need to consider several factors including outsourcing the work to external vendors.
  • Building a company-wide strategy about accessibility includes building awareness, hiring people with disabilities, focused presentations, and training.
  • Web development accessibility guidelines focus on user interaction with a website, whereas web content accessibility guidelines focus more on standards compliance. Both are important.
  • Several approaches should be used to monitor adherence to accessibility guidelines including unbiased quality assurance reviews and the use of automated tools.
  • Implementing accessibility will include managing change. Kotter’s Eight-Step Model for Leading Change and Lewin’s Three-Step Model are two common models that can help plan and facilitate the implementation.
  • Resistance by staff may be the most challenging element in implementing change. Overcoming the five main reasons people resist change needs to be part of your change management strategy.


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Digital Accessibility as a Business Practice Copyright © 2018 by Digital Education Strategies, The Chang School is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License, except where otherwise noted.